The U.S. housing market is in full reset mode. According to the National Association of Home Builders (NAHB), builder confidence rose slightly to 33 in July but still hovers well below the "healthy" mark of 50. Facing high mortgage rates (~7%) and tightened affordability, 62% of builders are now offering steep incentives: rate buydowns, closing-cost help, upgrade credits while 38% have slashed prices.

What This Means for DFW Buyers

1. More negotiating power
Builders are adjusting to slower demand and are more open to negotiation, especially on new construction.

2. Real savings
Rate buydowns into the 4s and 5s can cut hundreds off your monthly payment.

3. Timing advantage
With new construction starts expected to slow through 2025, builders are motivated to sell now.

Why DFW Buyers Shouldn’t Wait

• First-time buyers can benefit the most: Many of these incentives are designed for buyers who qualify for builder financing.

• Unbeatable rates: With most resale rates sitting in the mid to high 6s, locking in a rate in the 4s or 5s through a builder’s lender can mean serious monthly savings.

• Incentives won’t last forever: If interest rates start to drop, builders won’t need to offer as much and these deals could dry up fast.

How to Take Advantage

• Ask about rate buydowns, closing cost help, and free upgrades

• Get pre-approved to show builders you're ready to act

• Work with an agent who knows how to spot and negotiate these builder incentives

Ready to Explore What’s Out There?

I'm keeping tabs on new construction deals all across Dallas–Fort Worth, including those not publicly listed. If you want to:

• Pay less monthly

• Lock in thousands in perks

• And actually feel good about the numbers

Then let’s talk. I’ll walk you through your options and help you negotiate the best deal.

Call/text me at 214.680.4997 or shoot me an email at Mya@RealtyByMya.com

Or just fill out the contact form and I’ll follow up!

Sources: This post was inspired by recent coverage in MarketWatch. I wanted to break down what it means for us here in DFW—and how buyers can actually benefit right now.